#Wechat account verification
#Wechat account license
#Wechat account windows

At the time of writing Tencent themselves have a policy of assessing such requests on a case by case basis and if you can open an account it will typically take 2-3 months and will require you also spend c.$10,000USD on an advertising campaign.

#Wechat account verification

WeChat also requires basic bank account information for your business to process the initial verification fee of 300 RMB.Ĭurrently, the only way to open an official account for foreign businesses is either directly with Tencent, or via a partner like Cross Border Digital.

#Wechat account license

You simply need to have a Chinese business license and provide the Chinese ID number of a citizen with a WeChat Payment account. Register through via third party (not recommended)Ĭompanies registered in China have the easiest access to WeChat.You have three options for setting up a WeChat account: Creating a WeChat Account for Your Business Any employee with an email address from the company can use a corporate account, and managers have access to third-party APIs to support a range of executive-level duties. Corporate AccountĪlso called enterprise accounts, this WeChat option helps you maintain organized internal communication so that you can carry out marketing plans, streamline collaboration and improve efficiency. Accounts also provide access to APIs allowing businesses to build in extra functionality, including GPS to point customers to brick-and-mortar stores. In an effort to minimize spam, service users are limited to four messages per month with one to six articles associated with each post and push notifications alerting followers to new content. Service AccountĮ-commerce businesses desiring access to WeChat Stores and WeChat Pay need to register for a service account.

Use this type of account if your goals are to connect with more customers, increase brand visibility and establish a reputation as an industry thought leader. Subscription accounts have no access to e-commerce or geolocation services, but they’re well-suited to companies focusing their efforts on content marketing. Instead of sending push notifications, messages appear in a dedicated folder. Subscription accounts allow you to send one message to followers and post one to six articles per day. Each account has its own rules for use and is tailored to different forms of marketing. Which Account is Right for You?īusinesses wishing to leverage the power of WeChat have three types of accounts to choose from:Ĭalled “official” accounts, the accounts used by companies function in a way similar to Facebook Pages to draw followers, send notifications and encourage click-throughs. Doctors, airlines and transportation companies can benefit from the City Services feature, a location-based option designed to allow WeChat users to book appointments and other services without leaving the app. If you run a business, e-commerce options can help you reach the 83 percent of WeChat users who regularly shop online. Over 580,000 “mini-programs” expand the functionality of WeChat to include music, e-commerce stores, translations, group photo albums, coupons and more. Updates from individuals and businesses appear in this feed, and WeChat can be linked to Facebook and Twitter to share across platforms. In addition, information is shared through a “Moments” feed similar to other social media streams. In fact, of the 1.1 billion WeChat accounts, 70 million of them belong to people outside the country.

#Wechat account windows

Why should you be paying attention to WeChat? Often called a “super-app,” this messaging platform is available for Android, iPhone, Windows Phone, Blackberry, Symbian and Java, making it highly accessible to users in China and around the world. The broad functionality and increasing popularity of WeChat make it a viable platform for individuals and businesses to reach wider audiences by using different types of accounts to deliver marketing messages. Its Chinese name means “micro-message,” but users across China and Bhutan are engaging with the app to do much more than text and chat. Released in 2011, WeChat now has over 980 million active monthly users and is one of the largest standalone apps in existence.